These 3 Small-Cap Stocks are Making a Killing With Next-Gen Ad Tech
The world of Mad Men is dead. No longer do advertisers sit around in Manhattan skyscrapers, glass of scotch in hand, talking poetically about selling Ketchup. Nowadays, only cutting-edge technology leads to the most successful ad campaigns. Whether talking about large-cap or small-cap stocks, whoever has the best ad tech has the best marketing strategies.
These days, ad tech is commonly associated with the process of programmatic marketing. Programmatic uses artificial intelligence to optimize audience targeting, content placement, and ad spend in the blink of an eye. It’s the next generation of marketing.